It’s different here

On Pinterest, people feel safe to explore new ideas and try new things. They’re looking for inspiration—and they’re looking for you. To get started, you’ll need a Pinterest business account. It’s free to sign up and you’ll get access to special content formats, custom analytics and more.

Collage of Pins featuring people of different ages, races and ethnicities, as well as recipe creations and fashion looks.

Pinterest Academy

Our new 
e-learning platform is here

A simplified version of the Pinterest Academy course screen with the text: ‘Course 1: Why Pinterest’ collaged with three women of colour in various poses, among other stylised items.

Pinterest Predicts

See tomorrow’s trends, today

Collage featuring one person with dual-toned hair and another person wearing a shiny, fringe jacket surrounded by a random assortment of graphics that will be used throughout the trends report.

Upload your products. Unlock results.

Image of pin displaying an orange handbag sitting on a red table, surrounded by lush fabrics. In the forefront of the image, the pin logo appears to the left and a button reading "Best seller" to the right.

Pinterest Creators

People on Pinterest need your fresh ideas

 Two women in a room. East Asian woman hanging a plant on the wall. Black woman sitting on the floor unboxing a violin.

Actions speak louder than likes

Forget vanity metrics. The people on Pinterest actually want to try your ideas or shop in your store. It’s a deeper, more meaningful kind of engagement than you’ll find on other platforms. Get in front of the 450 million people using Pinterest every month and find your best audience yet.1

On the left, Pin of an aerial view of paint cans with amber, yellow and light green paint and a paintbrush with light green paint. On the right, a smiling Black woman in coveralls paints a yellow wooden chair on a wooden back garden patio. Green plants are on the right. An open sliding door on the left, living room with dark grey sofa inside.

Your goals, your way


Build a community of people who share your passions and make money by doing what you love. Content on Pinterest never expires, so you’ll keep on reaching new people over time.


Shoppers on Pinterest spend 2x more per month than people on other platforms.2 Use catalogues and Shopping ads to reach people ready to buy.


Use Pinterest Ads for marketing goals such as awareness, consideration and conversions. Combine flexible formats with tailored targeting to launch successful campaigns.

Get ahead with Pinterest insights

Read our latest research, news and best practices to set yourself up for success.

Pinterest: where video gets results

Your video ad can go further on Pinterest.
Here's why.

Food and beverage trends to know

People are becoming more budget-savvy with their everyday essentials, especially at mealtimes.

Grow your business with a free ads consultation

Illustrated pink calla lilies with a thumbs-up emoji growing out of each one, among green leaves, planted in a happy face trophy.

If you’re new to Pinterest Ads, you might qualify for free, personalised campaign support. Get our best tips to grow your business with tailored creative strategies, campaign advice and more.

Get started today