Resources for small businesses

Whether you're looking to sell products, grow your audience or drive traffic to your site, you’ll find the right marketing tools for your business here.

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Collage of various items: a hand holding a gray coat hanger, Swiss cheese on cork rounds with a cheese cutter, a wicker chair on a brown floor against a white wall, and a woman in green performing Bakasana on a gray mat with white curtains behind.

Steps to success on Pinterest

The #1 reason people use Pinterest is to discover new brands and products, so make sure it’s easy for them to find and shop your business.1

Pin of a multi-colored handbag from Nena & Co. Description reads The Perfect Clutch.
Collage: Pin of Latin woman in a beige hat and top holds a Nena & Co. clutch, one arm leaning on a white table, line-pattern wall hanging in the background. Pin of a Nena & Co. clutch. Shop information that reads Nena & Co., Verified merchant
Pin of woman in a white top with a black Nena & Co. purse over her shoulder. Description reads, Nena & Co., Diamante Strap, $96.60, free shipping.

It’s easy to sell products on Pinterest with quick solutions that scale your products fast. Use Catalogs to turn your entire product catalog into product Pins. If you already have a Shopify or WooCommerce store, use their apps to connect your accounts to Pinterest in just a few simple clicks.

Pinterest is a visual platform, and each Pin has images, videos or a mix of both. Create Pins to showcase your brand, highlight products, share your ideas or even give tutorials—then link to your store or website so people can discover more.

The best way to promote your business on Pinterest is through ads. Pinterest campaigns work for multiple types of business goals, and our automated solutions make things even easier. Create your first campaign now, or talk to our team to learn more.  

Pinterest performs for all kinds of brands

Create your own path to success on Pinterest. It worked for sustainable seafood company Wildfish Cannery, who wanted to expand their brand presence beyond their native Alaska. With Pinterest shopping ads, they reached foodies nationwide, netting a 5x return on ad spend.2

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Stacked pink cans of Wildfish Cannery smoked salmon. Hand holds salmon and a cucumber slice on a cracker. An open can of smoked salmon. Salmon and caviar pieces on a table. Plate with roasted potatoes. White man wears a red t-shirt with a fish drawing.

Simple tools, powerful insights

Use the power of our analytics and insights tools to learn more about your audience, plan successful content and measure your results.

Analytics and audience insights

Get actionable information about who you're reaching and how they engage with your content or ads.

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Pinterest Trends

Explore emerging trends to get campaign ideas and build deeper audience connections.

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Make Pins that pop

The best Pins pull people in with compelling visuals, interesting ideas and actionable tips. Follow our best practices to make sure your Pins stand out.

Learn best practices
Collage of Pins: aerial view of a colorful, swirled vegetable tart. White hand in a yellow sleeve holds a white-mesh shopping bag with orange and yellow vegetables, green stems coming out of the bag. Aerial view of bright green avocado halves.

Get extra support

Apply for our free ads consultation program

Reach your business goals faster. Get a free, personalized consultation with our in-house Pinterest experts.

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Stay up-to-date with product news, best practices and Pinterest-only insights.

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Join the Pinterest Business Community

Look for ideas, swap best practices and ask for advice in our growing community of businesses and creators.

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