Great content is at the heart of the Pinterest experience. We want every Pinner to find the right ideas for them, no matter what they need or what they’re interested in. Since every Pin represents a discoverable idea, Pin quality is one of our biggest priorities. We’re committed to top-notch content, whether it comes from Pinners or from the businesses that use Pinterest to reach their audience.

We know marketers have a lot to manage. To make sure it’s always easy to advertise on Pinterest, we’re developing a creative ecosystem that helps marketers of all sizes create inspiring, actionable Pins–no matter their budget or production resources. Our goal is to help brands get what they need to produce content that’s optimized for Pinterest’s visual format and Pinners’ unique behavior.

Today we’re excited to unveil the Pin Collective, the latest addition to our creative ecosystem. The Pin Collective connects businesses with...

Many trendsetting men and women have already begun curating stylish Pins to keep them looking good on autumn walks, at holiday parties and on through the New Year. Fashion and beauty are consistently among our most popular categories, with Pinners planning to spend 150% more on these goods than non-Pinterest users. And here’s an interesting fact: 67% of people on Pinterest prefer following their favorite designer brand over a style icon. Your business has some handsome opportunities to reach these Pinners any time of year. And this holiday season, people on Pinterest are likely to spend 60% more than non-Pinners do on their holiday shopping. We’ve picked out some of the best-looking trends below, so you’ll know just how to fashion your seasonal campaigns.

Casual + cool ideas to catch his eye: