Getting Started

Why Pinterest
Pinterest home feed on a phone

People come to Pinterest looking for ideas to discover, save and do. Your Pins help our audience understand what your brand stands for and how it can fit into their lives.

The basics of Pinterest

Our audience

175 million people use Pinterest every month, including 52% of US millennials

How Pinterest works

People use Pinterest to discover and save new ideas, then act on their favourite finds

Set up your account

It only takes 15 seconds to sign up

Get your website ready

Make it easier for people to save content from your website to their Pinterest boards

Use Pinterest to reach your business goals

Build your brand

Get noticed by Pinners looking for ideas to try and buy

Boost traffic

Send visitors to your blog, site or online shop

Increase in-store sales

Reach people planning future in-store purchases 

Drive online actions

Get sign-ups, purchases and installs from your Pins