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BlendJet

The blender brand has seen 2x better sales performance on Pinterest compared to other platforms1

image of blenders
“We were profitable with the video campaign right out of the gate and our ROI has been incredible.”
Ryan Pamplin,
Co-Founder and CEO,
BlendJet

A recipe for growth

The BlendJet One isn’t like other blenders. So above all else, BlendJet ads have to show that differentiation.

The team turned to Pinterest for a highly visual campaign highlighting the blender's portability, versatility and design. Video ads acted like product demos, showing how the blender works. Meanwhile, standard ads depicted scenarios for using the BlendJet One—from in the car to on the trail.
2xbetter sales performance on Pinterest, compared to other platforms1

Better traffic at a lower cost

Pinterest delivers 2x more sales performance for BlendJet than their other marketing platforms.1 It’s also the second-largest traffic driver to the BlendJet website.1

BlendJet keeps blowing past their campaign goals. In all, BlendJet’s Pinterest campaigns have delivered an over 8x return on ad spend at a fraction of the cost for other platforms.1

Learn from their success

  • Use a conversion campaign so you can pick more granular performance goals and optimize for the right metrics.
  • If you run video ads, make sure to add subtitles so your videos are just as effective with sound on or sound off.
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