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TransUnion (Neustar) - Audiences

Every day, the world generates roughly 2.5 quadrillion bits of data. Neustar isolates certain elements and analyzes, simplifies and edits them to make precise and valuable decisions that drive results. By linking the most essential information with the people who depend on it, they provide more than 14,000 clients worldwide with decisions—not just data.

With Neustar Audience Activation and Data Onboarding, marketers can connect and then optimize reach to profitable customers, along with more prospects like them, with a higher degree of efficiency and in way that does not violate privacy. Coupled with their industry-leading authoritative identity, Neustar’s proprietary 3-step audience and data onboarding process ensures the most precise, scalable, secure and privacy-friendly data onboarding capabilities on the market.

Neustar can tie multiple customer identifiers to a single target, so your media strategy remains efficient and effective across all channels. Cleaner data, better reach, more effective targeting and measurement—and that’s just the start. Their audience activation solutions empower every marketing channel, from digital to addressable TV… and now Pinterest.

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