Maximize results.
Minimize effort.

Bundles all the Pinterest Performance+ features to help maximize gains

Available for consideration, conversions and catalog sales campaigns

Requires 50% fewer inputs, compared to standard setup

Pinterest Performance+ campaigns help improve results and costs over time. For example, Pinterest Performance+ catalog sales campaigns helped brands see a 20% lower CPA²

Prioritizes higher-value conversion events, while spending your budget in full

In testing, brands using this feature saw 10% higher return on ad spend³

Uses real-time signals to adjust bids, prioritizing the highest-value opportunities

Pinterest Performance+ bidding can help reduce costs per action by 2%, compared to custom bidding⁴

Boosts performance by adjusting spend at optimal moments

Works for daily or fixed budgets. The system flexes spend up or down by 25% per day, across a rolling 7-day average.

Brands using Pinterest Performance+ daily budgets drove 3% lower costs per action, compared to fixed budgets⁵

Uses your catalog to create thousands of ad variations, then makes sure the right person sees each ad

Over time, our system will keep optimizing against the strongest variations

Advertisers using Pinterest Performance+ creative saw 19% more checkout revenue attributed to Pinterest ads⁶

Replaces the standard white background for product Pins with engaging, AI-generated scenes

Backgrounds are reviewed by real people to help protect your brand’s look and feel

In testing, brands using Pinterest Performance+ generate backgrounds saw an 11% increase in conversion rates⁷

Visual search helps expand reach beyond your original settings—no keywords required

Serves your ads to people who act like your best existing customers

In studies, Pinterest Performance+ targeting drove a 17% reduction in costs per mille, compared to standard setup⁸