Flashtalking unleashes the power of creative to make media work better. As a leading independent ad tech stack for creative personalization and intelligence across all marketing channels, their technology bridges the gap between creative and media. Flashtalking provides automation to connect the silos between teams and deliver more efficient production, versioning, and distribution of creative. They also enable personalization to ensure the most relevant and impactful brand message reaches the right consumer at the right moment. As you run campaigns, they also deploy intelligence to help you understand which messages are connecting with different audiences and environments.
Flashtalking's solutions operate at scale across CTV, Video, Display, Social, Native, Audio and Retail Media channels. They can also integrate with existing technology stacks to optimize your campaigns through DSPs, DAMs, ad servers, verification providers, measurement tools and more. As part of Mediaocean, Flashtalking is tied into the ad industry's core system of record for planning, buying and billing.