Pinterest measurement

Understand the impact of your campaigns 

You can use our self-serve tools to measure campaign effectiveness, or work with one of our third party measurement partners to dig deeper into campaign performance. Our partners offer solutions for awareness, evaluation and sales campaigns. We also offer tracking and validation products that work for a range of marketing objectives. 

Awareness

Brand lift measurement helps you track metrics like brand loyalty, consideration and purchase intent. You can also use the results to optimize creative for future campaigns.  

Consideration

Measure high value activities online, in-app and in-store.  

Sales

These solutions show the value of purchase intent on Pinterest. We offer solutions for online sales, offline sales, multi touch attribution and marketing mix modeling.

Tracking and validation

These solutions help you measure viewability, audience verification and conversion tracking for all types of marketing objectives. Get reporting on important metrics like viewability, impressions, engagements and clicks.

Ready to get started?

Open Ads Manager for our self-serve tools, or visit the Marketing Partners directory to learn more about our third party measurement partners.