Pinterest ad formats

Bring your brand to life

Pinterest's innovative ad formats help people find useful, relevant ideas. You can meet a range of business objectives depending on which format you pick, and how you set up your campaign. 

Promoted Pins

This is our basic ad format with a single featured image. Anyone with a business account and active billing profile can use Promoted Pins for a variety of marketing goals.

Promoted Video Pins

Capture people’s attention and tell a strong story with our visually engaging video format. You can choose from different lengths and video formats.

Promoted Carousels

Promoted Carousels contain multiple images for Pinners to swipe through. Use up to five images to tell a deeper story for your product or brand.

Promoted App Pins

Promoted App Pins make it easy for people to discover and download apps, directly from Pinterest. When someone clicks on a Promoted App Pin, they can download their new app without having to leave Pinterest. 

Ready to get started?

Pinterest ads are available to business accounts in specific countries