Measure campaign delivery

Self-serve tools

Ads Manager helps you track important metrics across the campaign lifecycle, from ad creation to conversion tracking. If you add the Pinterest Tag to your website, Ads Manager will also provide metrics like cost per acquisition and return on ad spend.

Work with a measurement partner

Our approved partners can help you measure ad viewability and audience verification. To work with one of these partners, please talk to your account team.   

Ad viewability: Use Oracle Data Cloud's Moat Analytics to measure ad viewability and evaluate campaign effectiveness. Moat measures against a viewability standard accredited by the Media Ratings Council (MRC).  

Third-party tracking: Track impression and click delivery with tools from DCM, Atlas, Sizmek, Flashtalking or Trueffect. We accept both impression and click trackers. These solutions do not include conversion attribution.