Throughout the week, we pulled CES panel speakers and Pinterest leaders aside to chat about where the advertising industry is headed. In our “60 seconds of inspiration” video series, they share their thoughts on how marketing is changing in 2020, along with some ideas to try with your brand.
The time is now for brands to give people new ideas. To inspire.
Pinterest CMO, Andréa Mallard, shares how brands can help make technology more positive by focusing on inspiration.
Let their eyes (and heart) lead the way with visual search and discovery.
Amy Vener, Vertical Strategy Lead for Retail, talks about how visual search and discovery are allowing retailers to bring the traditional in-store experience to life digitally.
When they say influencer, we say creator.
Tina Pukonen, Vertical Strategy Lead for Entertainment, reveals why brands are increasingly looking to partner with great content and the people who create it.
We’re so excited to have shared our vision for the future of advertising with you at CES. A future where successful advertising needs to do more than just help people decide what to buy. It needs to inspire them. It needs to get them dreaming about who they want to be, and what comes next.
We can’t wait to see how you inspire people in 2020!
—Judy Lee, saving visually appealing ideas to a design inspiration board