Learn more about your customers with new Pinterest Analytics

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Discover how Pinterest works for you

See what people love most from your Pinterest profile and website, and how much traffic your site gets when you add the Pin It button.

Learn more about your audience

Explore new metrics about the people who engage with your business and what else they’re into. See your audience’s most common interests and what other businesses they follow, then tailor what Pins you add based on that.

Act on Pin insights

Get advice on how to increase impressions, clicks and repins so you can refine your Pinterest strategy and reach more people.

Get the new analytics

Once you have a business account, just go to analytics.pinterest.com or your Pinterest profile to see the new analytics. If you have any questions, please check out our Help Center.

We’ve gotten lots of great feedback about our analytics tool, and we hope this new version helps you improve how you do business—whether it’s updating your product offerings after seeing what’s popular on Pinterest, or changing how you Pin based on what’s trending with Pinners. Thanks for trying it out!

— Jason Costa, , currently saving ideas to Monks