Early CES access: Our predictions for 2020

Stop interrupting. Start inspiring
The age of interruption is over

It’s true. Over the last decade, we’ve made great technological progress as a society. But many of the innovations designed to make our lives better, have disconnected us and—according to our recently released Pinterest 100 report—left people looking for new ways to find balance.

Our prediction for 2020? The age of interruption is over. People are over the annoyance of ads and technology getting in their way—they want and expect more from businesses. Rather than disrupt, the next generation of brands have to inspire. 

In the future, successful advertising needs to do more than just help people decide what to buy. It needs to inspire them. It needs to get them dreaming about who they want to be, and what comes next.

See you soon

If you’re headed to the show, we can’t wait to share our vision for the future with you, and show you how to create advertising that truly inspires. Get all the details on when and where we’ll be speaking below.

Hear from our leadership team

The future of brand partnerships and influencer marketing

Monday, Jan. 6 at 10:15am PST

Las Vegas Convention Center, North Hall, N253

Join Pinterest’s Tina Pukonen, Head of Entertainment, in a panel discussion on how major brands are using social and influencer content to strengthen their media strategies.

 

#Unfollow: How to inspire a generation overwhelmed by tech

Wednesday, Jan. 8 at 11:15am PST

C-Space Storytellers Stage, Aria, Level 2, Mariposa Stage

Join Pinterest’s CMO, Andréa Mallard, in a fireside chat with Vikrant Batra, CMO of HP, as they talk about how technology must play a more deliberate role in nurturing a healthy and inspired life, both on and offline.

 

Search and discover: The hunt is on

Wednesday, Jan. 8 at 4pm PST

Las Vegas Convention Center, North Hall, Room N253

Join Pinterest’s Amy Vener, Head of Retail, in a panel discussion on how people are starting to expect more personalized experiences across digital channels, and how shopping searches are just as likely to include speech and images as a line of text in a search bar.

Can’t make it to CES?

We’ll miss you but you can still follow us for on-the-spot updates and insights from our team on the ground:

—Judy Lee, currently saving positive quotes to words board.