A visual search tool for “aha!” moments

People often spot things they love on Pinterest, but sometimes they don’t know how to find it in real life, or what it’s even called. They come across a Pin of a living room and a lamp catches their eye, but they don’t know what kind it is or where they can buy it.

To help people discover your products and explore more ideas, we’ve built a new search tool that lets them zoom in on part of a Pin. We’ll show details so they can learn more about it and we’ll also recommend similar items to help Pinners narrow in on the perfect one for them.

Find out more about how it works and give it a whirl!

—Caroline Belo, currently saving ideas to​ Places to go