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Crack the code on full-funnel results

Watch below to unlock new solutions to grow your business.

A new era of performance

New innovations are powering Pinterest’s growth, with Gen Z now over half our 578M monthly users.1 CEO Bill Ready shares what’s next.

Be where decisions are made

People are 70% more likely to follow through on a purchase they discovered on Pinterest.2 See how we power decisions at every stage.

Expand your performance playbook

We know results matter more than ever. Catch up on the full-funnel solutions that are driving nearly 4x more clicks on ads.3

Go all in on your growth

With new partnerships and market expansions, we’re clearing the path for faster setup, real-time insights and stronger results.

Level up your performance

Get our Path to Performance guide for proven ways to drive results.

Download guide
An ad shows a person holding a stack of organic soap bars available for in-store pickup
Messaging about quicker setup is overlaid on a photo a striped ceramic vase
A Pinterest board shows personalized product recommendations for men’s streetwear
Trend graphs labeled “future wedding plans” and “cherry nails inspo” show next to red lipstick and a hair clip

A sneak peek at product news⁴

We’re rolling out new and improved ad features—just in time for the holidays. Show what’s in stock nearby, add where-to-buy links to your Pins and use promotions to automatically highlight when your products go on sale.

Switch on AI and automation for your campaigns. Use new tools such as image cropping and ROAS bidding to help drive results.

New features to boards help surface your products for users to discover and shop effortlessly. Upload your product catalog to ensure your product Pins are shoppable.

The enhanced Trends tool now delivers deeper insights, such as helping you spot emerging ideas up to 90 days in advance for smarter seasonal campaigns.

See all product news
Results that scale
Full-funnel success

Turning inspiration into sales at scale

IKEA, Sephora and SKIMS were on a mission to improve ROI in a crowded landscape. Pinterest Performance+ provided the solution: scalable, efficient growth at lower costs and better returns.

Featuring Zena Arnold, CMO, Sephora; Scott Lloyd, Director of Growth, Skims; and Laura Hoban, Integrated Marketing Leader, IKEA. Not pictured: Tedi Schmidt, Director, Paid Social, Carat

Results that scale
Full-funnel success

Optimizing performance across the funnel

GM and Rocket used different ad formats across the funnel to meet consumers where they are, delivering boosts in awareness, ROAS and CPM efficiency.

Jonathan Mildenhall, CMO, Rocket; Shenan Reed, Global Chief Media Officer, GM

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