Sometimes you just need to get away. In 2021, cars will become the new “third space” for everything from date nights to man caves. Bonus: most come with boomin’ speakers, and you’re picking the tunes. Buckle up for a new kind of auto renewal.

Help Pinners bring their creature comforts into their vehicles. Auto brands can spotlight next-level luxury like massage seats, surround sound or vista roofs. Household brands can share everyday items to keep handy in the car, like wet wipes, hand sanitizer and lip balm. Food or beverage brands can promote on-the-go drinks and snacks. Wellness brands can share instant Zen options, like car diffusers. Pet brands can show Pinners how to make their hang hospitable to furry friends. And auto insurance can emphasize the importance of insuring that fancy new car cave with car insurance.