All advertisers: Thinking of a way to add a splash of colour to your creative on Pinterest (even if you don't sell tie-dye products)? Instead of using bold colour-blocking on your Pin, consider using a tie-dye background to get hip with this groovy new trend.
Automotive advertisers: It’s not a road trip without the snacks! Join in with the jerky trend by talking about how your car is the perfect vehicle for a fun road trip – complete with jerky for all the passengers, of course.
Beauty advertisers: Beauty advertisers, what anti-pollution properties does your product have? Most likely, consumers don’t know what you have to offer in the clean beauty realm – so let’s tell them. Use text overlay to call out these product benefits that are trending right now.
– Talia Parnass, currently saving ideas to KITCHEN CONFIDENTIAL.
Interested in other trends that we’re expecting to take off throughout the year? Visit the Pinterest 100 site.
Trend increases are calculated from January 2019 to January 2020 using normalised global and country-specific searches from Pinterest internal data related to the trend.