An image of a Pinterest ad mockup displaying a blue and silver portable camp stove priced at $75, labeled "Camp stove" and sponsored by "Goedereis." Various fruits and food items are spread around the stove in an outdoor setting.

It’s a new era of shopping on Pinterest

Your audience already uses Pinterest to discover what they love. Now, our expanded suite of shopping solutions is bringing brands even more outbound clicks and conversions. Turn browsers into buyers with ads boosting online or in-store sales.

It's easier for shoppers to take action

A simple graphic showing "+79% More clicks" in bold, black text centered on a plain background.

Advertisers using direct links in their conversion campaigns saw a 79% higher outbound click volume on average.¹

A graphic with "+96% More traffic" in bold, black text centered on a plain background

Pinterest’s improved suite of lower-funnel solutions have been shown to help drive up to a 96% increase in traffic.²

A graphic with "+3x More conversions" in bold, black text centered on a plain background.

Our new mobile deep links feature has helped brands grow conversions by 3x.³

A Pinterest ad showing a steel thermos and mug set on a rock outdoors, implying the product keeps drinks hot for extended periods. The background features a serene nature setting. A “Shop” icon and text advertises the product.

: Pinterest is shoppable, performant and evolving every day, with new solutions to help you drive big results in the lower funnel.
: Take shoppers from Pinterest to your site or store with a single click.
: Simplify the shopping journey by bringing people directly to a URL in your native app.
: We’re bringing video to every ad format, at every stage of the funnel, giving you new ways to reach consumers and drive traffic to your app or site.

IKEA Canada

Merrell Canada

Urban Outfitters

Testing creativity for better engagement

Knowing that Pinterest is a visual platform, IKEA tested product vs. lifestyle ads to see what would drive shopper engagement. The results? Lifestyle ads helped improve cost-per-acquisition by 50%.⁴

A minimalist setup featuring a light wood vanity table and white chair against a white wall, topped with makeup items and a lit mirror. Below: "Cost-per-acquisition 50% ↓," "Sponsored by Ikea Canada."

IKEA Canada

Merrell Canada

Urban Outfitters

Scaling new heights with high-impact ads

Merrell created a suite of Pinterest ads and direct links to help boost consideration—and achieved a 2.5x increase in outbound clicks.⁵

A man in an orange plaid shirt and beige shorts stands among wooden logs and greenery, wearing hiking boots. Text: "Visit site" and "Sponsored by Merrell Canada."

IKEA Canada

Merrell Canada

Urban Outfitters

Full-funnel success for the holidays

Urban Outfitters' optimized ads and direct links led to a seamless shopping experience, helping to boost conversions by 50% year over year.⁶

A woman wearing pink sequined pants and a white fur coat stands against a floral background. She has headphones on and looks directly at the camera. Text reads "Winter 2023 KIMCHI BLUE," sponsored by Urban Outfitters.

Now is the time to try Pinterest for shopping

Learn more

Upload products

It’s a new era of shopping on Pinterest

It's easier for shoppers to take action

Advertisers using direct links in their conversion campaigns saw a 79% higher outbound click volume on average.¹

Pinterest’s improved suite of lower-funnel solutions have been shown to help drive up to a 96% increase in traffic.²

Our new mobile deep links feature has helped brands grow conversions by 3x.³

: Pinterest is shoppable, performant and evolving every day, with new solutions to help you drive big results in the lower funnel.
: Take shoppers from Pinterest to your site or store with a single click.
: Simplify the shopping journey by bringing people directly to a URL in your native app.
: We’re bringing video to every ad format, at every stage of the funnel, giving you new ways to reach consumers and drive traffic to your app or site.

IKEA Canada

Merrell Canada

Urban Outfitters

Testing creativity for better engagement

IKEA Canada

Merrell Canada

Urban Outfitters

Scaling new heights with high-impact ads

Merrell created a suite of Pinterest ads and direct links to help boost consideration—and achieved a 2.5x increase in outbound clicks.⁵

IKEA Canada

Merrell Canada

Urban Outfitters

Full-funnel success for the holidays

Urban Outfitters' optimized ads and direct links led to a seamless shopping experience, helping to boost conversions by 50% year over year.⁶

Now is the time to try Pinterest for shopping

Learn more

Upload products

It’s a new era of shopping on Pinterest

It's easier for shoppers to take action

Testing creativity for better engagement

Scaling new heights with high-impact ads

Full-funnel success for the holidays

Now is the time to try Pinterest for shopping﻿

It’s a new era of shopping on Pinterest

It's easier for shoppers to take action

Testing creativity for better engagement

Scaling new heights with high-impact ads

Full-funnel success for the holidays

Now is the time to try Pinterest for shopping﻿

Now is the time to try Pinterest for shopping

Now is the time to try Pinterest for shopping