Join the Verified Merchant Programme

The Verified Merchant Programme helps shoppers to discover and buy from vetted brands. It’s free to join and makes your brand stand out. Plus, merchants in the programme see a 17% higher conversion rate than merchants who don't participate.1

Programme benefits

It's free to join

The Verified Merchant Programme is available to eligible merchants in participating countries. Please refer to our full list of requirements to see if your business qualifies.