Make the switch to Pinterest today
In a shifting media landscape, brands are reconsidering where to spend their ad dollars. Today, we’re making it easier than ever to switch to Pinterest: a safer, positive platform that performs across the funnel. Incentives are available to help you get started.
No matter your goal, Pinterest has a solution for you.
Whether you’re driving awareness, consideration or conversions, we’ve got you covered with performance solutions that deliver results. Learn which products to invest in—and how best to shift your spend.
Get the reach you need at a lower cost with Premiere Spotlight
2x more impressions
Deliver 2x the impressions with Premiere Spotlight compared to the highest placement for auction-based max-width video ads.¹
1.5x lift
Our most memorable ad placement has been proven to improve ad recall. Awareness strategies that included Premiere Spotlight saw a 1.5x improvement to median lifts in Pin Awareness.²
Boost clicks and conversions with shopping and video ads
Nearly 90% more likely to say they’re here to shop
Pinterest users are nearly 90% more likely to say they're ready to shop than users on other platforms. Take maximum advantage of this high-intent audience with our new shopping and video ads. Plus, you'll help drive improved visibility and results.³
40% higher spend
Weekly Pinterest users spend an average 40% more than non-Pinterest users in a month.⁴
Scale performance campaigns with Pinterest Performance+
50% fewer inputs
With 50% fewer inputs required for campaign creation, your brand can achieve lower CPA thanks to automation and AI from Performance+.⁵
20% decrease in CPA
Advertisers using Performance+ catalog sales campaigns saw an average 20% CPA improvement, relative to “business as usual” campaign setup.⁶
It’s easy to act quickly.15
Here’s how.
Why Pinterest?
For starters, Gen Z loves it here—they make up more than 40% of our global monthly active users. And our effective ad placements and positive platform make Pinterest stand apart.7
Grow your business on Pinterest
1. Upload your entire catalog
2. Enable Pinterest Performance+
3. Launch additional ad solutions aligned to your specific goals
4. Implement CAPI and tags
5. Reflect your company values in your media choices
Shift your spend today.
Reach out to your Pinterest sales rep to get started.