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Save a parent, save the planet

Planet is the new playground

2021 prediction

Image cluster featuring: abstract blue and white painting of a tree, young girl holding an orange book with planet mobile above her head and image of sticks laying on a white background.

Let’s save the planet, but make it fun. In 2021, parents will entertain kids while they educate them and make art with what they already have (like pencil shavings!).


Trending search terms

Art education projects
Outdoor education
Cardboard toys
Pencil shaving art for kids
Banana peel fertilizer

What the global data says

35%

increase in searches year over year for art education projects

Find it trending in
Australia
UK
Canada

85%

increase in searches year over year for outdoor education

Find it trending in
Italy
UK
Canada

85%

increase in searches year over year for cardboard toys

Find it trending in
Germany
UK
Australia

115%

increase in searches year over year for pencil shaving art for kids

Find it trending in
UK
Indonesia
US

3x

increase in searches year over year for banana peel fertilizer

Find it trending in
US
Canada
Australia




Tips for brands

Help Pinner parents everywhere find fun and inventive ways to stimulate and support their kids’ learning. Arts and crafts brands can highlight supplies to make at-home education adventures as easy as 1, 2, 3. Home electronics brands can promote podcasts or TV shows made for kids about planet health or climate change.





Collage of three images featuring: two women with short brown hair wearing orange turtleneck sweaters, colored glassware staged in sunlight and a blue car bumper.

See the trend on Pinterest
Explore the Pins that bring our predictions to life.

See the board
Parenting

Lessons in mindfulness

2021 prediction
Parenting

Heart schooling is the new homeschooling

2021 prediction
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Celebrations

Little moments of big love

2021 prediction
Celebrations

Planning is the new love language

2021 prediction
Hobbies and interests

Embracing the tactile

2021 prediction
Hobbies and interests

Embroidery is the new tie-dye

2021 prediction
Что нам готовит 2022 год