Since 2010, InMarket has connected brands and customers when and where it matters most. Through InMarket's industry-leading real-time marketing and measurement platform, brands can drive growth and optimize spend. InMarket closes the loop between consumer intent and real-world purchases with the industry’s most unique and actionable commerce data set—encompassing scaled consumer intent, location and item-level transaction data.
Lift Conversion Index (LCI) is InMarket’s closed-loop attribution platform that allows brands to measure performance and optimize spend across every audience, channel, and marketing initiative. LCI’s real-time optimization engine provides real-time inflight campaign recommendations based on the campaign tactics and dimensions that drive the greatest impact and results.