More ways to feel your feels in 2023. Alternatives to talk therapy are on the rise—like expressive art and music therapy—as well as art journaling, which is up a whopping 37x. Gen Z and Millennials are driving this trend, seeking new, creative ways to work on themselves.
Expressive art therapy activities+120%
Journal writing prompts therapy+220%
Art journal therapy+3755%
Expressive art therapy activities
Journal writing prompts therapy
Art journal therapy
Behind the trend
In recent years, the conversation around mental wellbeing has entered the cultural zeitgeist. Due to this shift, people will feel empowered to look beyond traditional talk therapy and find the best creative outlets to support themselves—from music to journal writing to expressive art activities.²
Act on the insights
Make our trends work for you. Talk to your Pinterest team about opportunities to apply Pinterest Predicts to your business. If you don’t have a Pinterest rep yet, you can apply for sales support using the link below.