Gender norms are shifting—and parenting approaches are, too. Searches among Gen Z and Millennials show a desire to break down the binary as they raise the next generation. From pronoun flashcards and gender flags to self-identity art and unisex names, they’re proudly practicing gender-neutral parenting.
Personal pronouns flashcards+80%
My self activities for kids+35%
Self identity art+75%
Personal pronouns flashcards
My self activities for kids
Self identity art
Behind the trend
As we become a more inclusive and accepting society, parents are looking for ways to talk to their kids about gender diversity, self-expression and the use of pronouns. Resources like books, activities and art can help kick-start these conversations, breaking down traditional stereotypes for the next generation.²
Act on the insights
Make our trends work for you. Talk to your Pinterest team about opportunities to apply Pinterest Predicts to your business. If you don’t have a Pinterest rep yet, you can apply for sales support using the link below.