The last resort

Collage of vacation spots. Top left, a white woman in a bikini sunbathing. Bottom left, two Black kids on a pink floatie. At center, woman swinging on a macrame swing in the distance. A bohio. Top right, a scuba diver. Bottom right, a pomegranate cocktail.

All in for all-inclusive travel

Sitting back is the new adventure map. In 2022, people want to get away—to beautiful escapes where they won’t have to lift a finger. Millennials, Gen X and Boomers are turning to resorts and all-inclusive packages for easy getaways. Another daiquiri, please.

Collage of resort-themed items underwater: Scuba diver swims. Legs kick out from a rainbow hammock under thatched hut roof. A pink flamingo floatie.





Collage of people ready for the beach: Woman in shades and striped bathing suit. Smiling man in a papaya-patterned short-sleeve shirt. Woman with braided hair heads towards the water.

Creator spotlight

If you’re planning a trip this year, meet the first creator you should look to for tips: Oyin Edogi. She inspires her community to travel the world confidently and put luxury at the top of your agenda. Follow Oyin for tropical vacay ideas that add an extra touch of self-care.

“I always get asked for trip recommendations. This year I’m telling people to go where they can completely unplug. Forget the jam-packed itineraries. You deserve to relax at a resort (and fingers crossed for that oceanview room).”

Bring this trend to life

If you’re a travel brand...

Feature all-inclusive resorts around the globe. Or showcase ways people can get an all-inclusive-like experience at your resort or destination.

If you’re a fashion brand...

Help make their trip prep a breeze. Give them ideas for a resort capsule wardrobe or tropical packing list. Or if you’re a fashion subscription brand, offer quick shipping options for last-minute getaways.

If you’re a special events brand...

Wedding postponed or cancelled? Offer all-inclusive resort options to help people plan the post-pandemic wedding of their dreams—without any of the stress.

Pinterest search results for resort vacation outfits. Black man in black shirt, Black woman in white shirt in shades. Adobe resort and palm tree in background. White woman in flowing yellow skirt. White woman with red umbrella. Pin of brown hands placing a folded pink blouse into a suitcase, glasses, watch and pen on the other side. Text reads all-inclusive vacation? Pack exclusively. Description reads shop wrinkle-free travel essentials.

Related trends

Footnotes
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Pinterest, search data, global, analysis period Oct 2019-Sep 2021