Make it your own. Gen Z will take personalization to the next level with DIY everything, from painted-on denim to custom crewneck sweatshirts.
Trending search terms
What the global data says
increase in searches year over year for jean painting ideas
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Brazil
Spain
Italy
increase in searches year over year for reworked clothes
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Indonesia
Brazil
US
increase in searches year over year for sweatshirt embroidery
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Canada
US
Australia
increase in searches year over year for custom hoodies
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Italy
Germany
Sweden
increase in searches year over year for tote bag design diy
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Spain
France
Germany
Tips for brands
Help Pinners take customization up a notch. If you’re a home or fashion brand that provides custom embroidery or monogramming, message this offering to Pinners with your creative. Art supply and paint brands can advertise products as a way for Pinners to add a personal touch to their favorite slouchy athflow pants. Any brand creating a gift guide this holiday season can encourage their audience to personalize their presents.
See the trend on Pinterest
Explore the Pins that bring our predictions to life.
