You haven’t seen anything yet when it comes to charcuterie creativity. Millennials and Gen Z will think bigger than salami and crackers as the new snack to share. Charcuterie with candy, breakfast spreads and taco boards will trend big this year.
Trending search terms
What the global data says
Tips for brands
Help Pinners take their charcuterie to the next level. Restaurant and fast food brands can cheekily showcase menu items as a beautiful spread on a traditional charcuterie board. Credit card brands can tout cash back on all grocery purchases, with a nod to charcuterie in the creative. Entertainment and home electronics brands can share ideas for pairing movie nights with a themed charcuterie board. No matter the brand, make room for fancy boards on your Pinterest boards.
Source: Pinterest Internal Search Data, Global, analysis period Oct 2018 to Sep 2020