Northbeam

Northbeam is an advanced marketing intelligence platform that reveals the true impact of advertising across every channel. Using multi-touch attribution, media mix modeling and incrementality testing, Northbeam cuts through the noise of last-click attribution to give marketers a clear picture of what's actually driving revenue.

With Clicks + Deterministic Views, Northbeam connects upper-funnel views to final conversions—helping Pinterest marketers prove ROI, reduce wasted spend, and make smarter decisions that drive sustainable growth.