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Vitamin seaweed

Green juice in a glass centred amongst a collage of seaweed-related items such as sushi, powdered seaweed, chopsticks and cooked seaweed.

In 2023, the hottest superfoods will emerge from the sea. A long-standing staple in many Asian cultures, ocean-based foods and minerals are growing in popularity among Millennials and Gen X all over the globe thanks to their much-needed health benefits. Everything from green algae and nori to seaweed snacks are trending up.

Trending on Pinterest¹

Vitamin seaweed

Benefits of chlorophyll water

+35%

Green algae

+60%

Seaweed snacks recipes

+245%

Nori recipes

+60%

Salmon bowl

+245%

Benefits of chlorophyll water

+35%

Green algae

+60%

Seaweed snacks recipes

+245%

Nori recipes

+60%

Salmon bowl

+245%

Behind the trend

Long a staple in places such as Japan, Korea and the Philippines, these veggies are making their way into the mainstream as more people discover their rich nutrient density. Thanks to the array of health benefits, people will look to the sea for the next family of superfoods.²

Collage of images featuring leafy greens, salmon and boiled eggs in a bowl, powdered seaweed, chopsticks holding a sushi roll and a glass of green juice.

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