Turn insights into action

The insights you need to reach the people you care about. Read our latest behavioral studies, industry research and measurement results. 

Gen Xer
Gen Xers on Pinterest

Marketers these days are focused on reaching millennials but Gen Xers have 75% more spending power. Check out our insights on this key audience as well as our tips for reaching them. 

Summer heats up on Pinterest

People turn to Pinterest to get the most mileage out of their longer summer days. Check out this summer's hottest trends so you can factor them in when planning your summer campaigns.