It’s different here

People on Pinterest show up looking for your ideas. Not just to like them—to try them.

Cluster with Idea Pin and avatar images and reaction emoticons
Idea Pin image with avatar images and reaction emoticons

Inspiration is the new influence

People engage more meaningfully on Pinterest. You inspire them to try new things, shop and create their own take on your ideas. The more people engage with or share your content, the more your ideas show up across Pinterest for millions of others to discover.

We’re rewarding creators differently, with a focus on building community around shared passions and ideas—rather than empty engagement.

Content doesn’t disappear on Pinterest so your hard work has a longer payoff. People can find your ideas the moment you post them, or well beyond that.

Get discovered with Idea Pins

Idea Pins are the best way to bring your ideas to life—with video, music, stickers, tagging and more. Anytime you make an Idea Pin, you can encourage people to create their own take and build community around your shared passions.

Idea Pins are discoverable all across Pinterest, so your creative ideas get maximum visibility. Get inspired by these Idea Pins from other creators, and make sure to follow our creative best practices.

Simple tools for creating

️Idea Pin image with stickers

• Create and edit your content right in the app

• Customize Idea Pins with video, music controls and interactive stickers

• Use Pinterest's creative tools partners for added flair

• Tag products to make your Idea Pins shoppable

See your passions pay off

Idea Pin image with product tags and dollar sign images

We’re making Pinterest an even more rewarding place to create. Now you can tag shoppable products, add affiliate links and include brand partnership tags in your Idea Pins. And soon, you can get paid to create inspiring content with Creator Rewards.

On Pinterest, we put your well-being as a creator first. The Creator Code is our commitment to inclusive and inspiring content. We’re also introducing comment moderation tools that help keep Pinterest a safer, more positive place to create.

Tools to guide you

Creator hub

See the latest creator news, your analytics, monetization opportunities and more. You'll find the creator hub on your profile page, in the Pinterest app.

Pinterest trends

Pinterest Trends shows what people are searching for right now. Use these insights to create timely and relevant content.

Audience insights

Audience insights show what your current and potential followers are engaging with. This helps you plan your content.