People come to Pinterest for ideas to change up their look, with over 1.1b Hair and Beauty ideas saved by 30m people. These Pinners are making their dream looks a reality—51% saying they’ve used Pinterest to make a beauty-related purchase decision.
We took a look at the best performing Hair and Beauty Pins to come up with these top tips.
Including your brand in your Pin image makes it easier for people to remember your product, and it adds credibility to the idea you’re sharing with the audience. Plus, beauty Pins with branded product placement have seen as much as 21% higher save rates!
Pinterest internal data 2015, 2016