A feed that actually feeds your soul? It’s possible.

New research from UC Berkeley shows the power of inspirational content.

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Read the research
 Five Pins staggered in a line featuring inspirational content from the makeup, baking and home decor spaces.

UC Berkeley researchers found a link between viewing positive content online, and feeling positive emotions. In a study with college students, people who used Pinterest every day showed a higher capacity for positive emotions—even in stressful times. In other words, time spent on Pinterest actually improved their emotional wellbeing.1

Read the research
 Two different graph previews of the data found in this U C Berkeley positivity study.

Pinterest was built to bring out your best instincts. Discover the world’s best ideas, curated just for you. Plan, shop, dream—all in a more positive place online.

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 A mobile app view of a Pinterest home feed featuring cooking and home decor content.
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