Pearlcore
The world is your oyster
In 2022, people of all ages will embrace iridescent accents in their homes, in their jewellery boxes and even as nail art. Pearl-themed parties will be on the rise, too, as people opt for pearly gowns and wedding décor.
Creator Spotlight
Pearls might seem like a traditional type of accessory, but not in the hands of Deni Todorovič. This fashion expert likes to add an unexpected twist to any outfit, from street style to red-carpet looks. Follow Deni for fresh takes on timeless fashion inspiration.
‘Take it from me: pearls don’t have to be preppy! I see them more as an easy way to elevate anything, such as a denim jacket or wedding party invitation. Pearlcore gives you edge, texture and that gorgeous iridescent glow.’
Local spotlight
Pearlcore in Australia
People all around the world will redefine pearl jewellery in 2022—but this trend will reach new heights in Australia. Searches for pearl nails, men's pearl necklaces and pearl chokers will rise in this region as Australians embrace a fresh, modern take on this natural gemstone.
Bring this trend to life
If you’re a fashion brand…
Help people to take pearls from stuffy to stylish. Encourage them to pair a simple strand with jeans and a T-shirt. Or, help them to rethink the standard pearl earring and trade in their classic studs for a more baroque option.
If you’re a special events brand…
Help people to plan a pearl-themed party. Offer up pearl-inspired wedding invitations, table settings and balloons—and don’t forget faux-pearl beaded necklaces as party favours.
If you’re a home brand…
Help your audience to bring understated luxury to a remodel, with pearl floor tiles or sateen-finished, pearl-toned wall paint. Or for a more accessible everyday touch, promote mother-of-pearl photo frames, pearl-embellished serving trays and beaded décor pillows.
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