Neon rooms will get the spotlight treatment – especially from Gen Z. Pinners will reinvent their bedrooms with bright, colour-drenched lighting for amazingly atmospheric looks. LED lighting is a 2021 vibe.
Trending search terms
What the global data says
Tips for brands
Help Pinners to put the finishing touches on their neon rooms. Home appliance and electronics brands can show how their products power beautiful light designs. Home retail brands can provide interior inspiration that complements neon or colourful LED lights. Cleaning or vacuum cleaner brands can show how their products keep bedrooms looking fresh – even under black lights. And all brands can keep the neon aesthetic top of mind when creating mood boards and shot lists for photo and video shoots.
Source: Pinterest Internal Search Data, Global, analysis period Oct 2018 to Sep 2020