The best creative is, well, creative! It’s part art and part science. Our insights team ran a one year study of the performance over 50,000 Promoted Pins and figured out which ones people engage with most. Some aspects of creative design influence Pin performance more than others. In this guide, you’ll find tips for what’s proven to work best.
People use hashtags to discover trending, relevant content. Hashtags should act as broad search terms, not niche humor (#springfashion is great, #ilookterribleinhats is not).