It’s a new era of shopping on Pinterest
Your audience already uses Pinterest to discover what they love. Now, our expanded suite of shopping solutions is bringing brands even more outbound clicks and conversions. Turn browsers into buyers with ads boosting online or in-store sales.
It's easier for shoppers to take action
Advertisers using direct links in their conversion campaigns saw a 79% higher outbound click volume on average.1
Pinterest’s improved suite of lower-funnel solutions have been shown to help drive up to a 96% increase in traffic.2
Our new mobile deep links feature has helped brands grow conversions by 3x.3
Take shoppers from Pinterest to your site or store with a single click.
Simplify the shopping journey by bringing people directly to a URL in your native app.
We’re bringing video to every ad format, at every stage of the funnel, giving you new ways to reach consumers and drive traffic to your app or site.
Full-funnel success with a high-impact campaign
Pillow Talk’s three-day Premiere Spotlight takeover, paired with an effective retargeting strategy, achieved a 21x return on ad spend.4
Driving clicks with direct links
With a goal to expedite the path to purchase, Pandora embraced direct links—helping to boost site traffic and nearly halving their cost per outbound click.5
Make it MECE, supercharge conversions
Castlery's Pinterest ads, finely tuned with direct links and the MECE framework, struck a chord with shoppers and helped deliver a 48% reduction in cost per session.5
Now is the time to try Pinterest for shopping