Launching today: A new Pinterest e-learning platform
13 February 2023 — Stacy Malone
Learn all about Pinterest—straight from the source. Starting from today, you can take comprehensive, focused courses about all things Pinterest on our new e-learning platform. Learn everything that you need to make your campaigns best-in-class, all in one place.
When life gets busy, it’s hard to prioritise professional development. Especially when so many learning programmes are, frankly, a bore.
Luckily, there’s no rule saying that learning has to be a slog. Our new e-learning platform is anything but boring. It’s engaging, interactive and—we like to think—even enjoyable.
Introducing Pinterest Academy
Today, we’re launching Pinterest Academy, a new and improved e-learning platform to help you succeed on Pinterest. Courses cover everything that you need to run standout campaigns, giving you best-in-class Pinterest skills—and a competitive edge.
Whether you’re new to Pinterest Ads or looking to boost your expertise, Pinterest Academy has it covered. From basics such as ‘Why Pinterest?’ to modules such as ‘Measurement solutions’, you’ll find instructions and tips for every step of the campaign process.
Your target audience comes to Pinterest with the intention of getting something done. With Pinterest Academy, you’ll learn how to reach people at the right time, with the right ad.
A whole new programme, designed for you
No… you’re not having deja-vu. This is technically a relaunch. We launched our first version of Pinterest Academy back in 2019. Based on feedback from partners like you, we decided to redesign the platform and content to provide a comprehensive, more intuitive learning experience.
On the new platform, you’ll find a fresh curriculum and enhanced content, with richer examples and engaging visuals. There are also twice as many courses as we had before, giving you more opportunities to master Pinterest skills.
Learn smarter, not harder
At launch, you’ll find over 12 courses, made up of more than 30 bite-size lessons. Some courses cover foundational knowledge, such as Pinterest ad formats or on-platform measurement tools. Others dig deep into specialty subjects, such as how to use Pinterest Trends to your advantage.
Courses are concise, but comprehensive. Most are designed to take no more than 15 minutes to complete. But don’t mistake brevity for a lack of substance. You'll find all you need to succeed, including illustrative examples and helpful case studies.
Show off your skills
All Pinterest Academy courses feature learning checks and quizzes to make sure that you're grasping the information. You can also earn a digital badge if you take all 10 courses in the ‘Pinterest Advertising Essentials’ learning path. This path includes the most important information to build effective campaigns on Pinterest. Once you achieve an 80% pass rate in this specific path, you'll get a digital badge that you can post on platforms such as LinkedIn, or share directly with your network.
Everything that you need to run standout campaigns.
Earn your Pinterest advertising essentials badge.
Get started today
Pinterest Academy courses are now available in English in Australia and New Zealand. Localised versions will launch later this year in French, German, Italian, Japanese, Portuguese and Spanish.
Whether you’re an ads industry newcomer or a seasoned account manager, Pinterest Academy has a course to help you do your job more effectively. Start your learning journey today.
