Dinner and a movie is so 2022. In the year ahead, Gen Z will embark on a different kind of dating experience, opting for experiential outings such as bookshop nights, museum meet-cutes and aquarium adventures. Because who needs ‘dinner and movie’ when you have ‘bookshop and manatee’?
Bookshop date
+195%Date picnic ideas
+385%Creative date night ideas
+120%Aquarium date
+235%Museum dates
+70%Bookshop date
Date picnic ideas
Creative date night ideas
Aquarium date
Museum dates
Behind the trend
Gen Z is shaking things up—and we’re not talking about martinis. This younger generation is looking for alternatives to the traditional happy hour meet-up. In 2023, get ready for some unique date proposals.²
Act on the insights
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