It’s different here

Create in a space that's made for you and your authentic ideas—without the pressure to be perfect.

Cluster with Idea Pin and avatar images and reaction emoticons
Idea Pin image with avatar images and reaction emoticons

Inspiration is the new influence

Your view count isn’t the most important thing about you. On Pinterest, people aren’t just viewing—they’re doing. You inspire your audience to shop, try new things and create a life they love.

We’re rewarding creators differently, with a focus on building community around shared passions and ideas—rather than empty engagement.

Content doesn’t disappear on Pinterest so your hard work has a longer payoff. People can find your ideas the moment you post them, or well beyond that.

Get discovered on Pinterest

Your good ideas don’t expire here. They keep showing up as people look for inspiration—even if it’s years after you post. Content formats like Pins, Video Pins and Idea Pins make it easy for you to get discovered. The more people engage with or save your content, the more your Pins show up for millions of people to discover.

Simple tools for creating

️Idea Pin image with stickers

• Create and edit your content right in the app

• Add a title, description or link so people can find and save your content

• Tag products to make your Idea Pins shoppable

• Grow with one of our approved creative tools partners

Get paid for your great ideas

Idea Pin image with product tags and dollar sign images

We’re making Pinterest an even more rewarding place to create. Now you can tag shoppable products, add affiliate links and include brand partnership tags in your Idea Pins.

On Pinterest, we put your well-being as a creator first. The Creator Code is our commitment to inclusive and inspiring content. We’re also introducing comment moderation tools that help keep Pinterest a safer, more positive place to create.

Tools to guide you

Creator hub

See the latest creator news, your analytics, monetization opportunities and more. You’ll find the creator hub on your profile page, in the Pinterest app.

Pinterest trends

Pinterest Trends shows what people are searching for right now. Use these insights to create timely and relevant content.

Audience trends

Audience insights show what your current and potential followers are engaging with. This helps you plan your content.